Female Technology (Femtech) Market Overview and Insights:
According to MarkNtel Advisors Report, the Global Female Technology (Femtech) Market was valued at USD 57.52 billion in 2023 and further expected to grow at a CAGR of 9.28% during the forecast period 2023-2030.
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Key Takeaways: Beneficial for Stakeholders and Clients:
- Historical Data: 2018-21
- Base Year: 2022
- Forecast Period: 2023-2030
What are the major challenges facing the Female Technology (Femtech) Market?
There are intense societal taboos associated with women’s health issues, such as menstruation, fertility, pregnancy, and menopause. Also, there are stigmas around these terminologies that are further depicted in euphemisms worldwide. According to the study conducted by the International Women’s Health Coalition, there are around 5,000 euphemisms for the word "period & menstruation” in 10 different languages. These euphemisms are certainly indicators of the trend in attitudes regarding menstrual & reproductive health around the world.
Consequently, these female experiences often remain topics that people are uncomfortable talking about & are mostly discussed in closed rooms. Hence, this put obstacles in the marketing of products limiting the market growth to the educated urban areas where there is more acceptance of such debates. The sensitive nature of the topic also results in femtech companies finding it difficult to promote their devices on the internet.
Who are the Key Players Operating in the Female Technology (Femtech) Industry?
The top companies of the Female Technology (Femtech) market ruling the industry are:
- AlYK, Inc.
- Aytu BioScience, Inc.
- Biowink GmbH
- Bloomlife
- CORA
- Flo Health, Inc.
- Glow, Inc.
- Inne
- Kasha
- NaturalCycles Nordic AB
- Ovia Health
- Plackal Tech
- Sustain Natural
- The Flex Company
- Thinx, Inc.
- Celmatix Inc.
- Conceivable Inc.
- Lia Diagnostics Inc.
- Lucina Analytics
- Progyny, Inc.
- Univfy Inc.
- Others
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What is Included in Female Technology (Femtech) Market Segmentation?
The report has segmented the market into the following categories:
By Component
- Mobile Apps- Market Size & Forecast 2019-2030, USD Million
- Connected Devices- Market Size & Forecast 2019-2030, USD Million
- Wearable Connected Device-- Market Size & Forecast 2019-2030, USD Million
- Non-Wearable Connected Device- Market Size & Forecast 2019-2030, USD Million
- Services- Market Size & Forecast 2019-2030, USD Million
- Others- Market Size & Forecast 2019-2030, USD Million
The rising women’s health expenditure, increasing smartphone penetration, and shift toward digital health have propelled the development of women’s health applications and, in turn, made Mobile Apps the leading component of the market. These applications are easily accessible through platforms such as Google Play Store & Apple app store. The major usage of the applications is the monitoring of reproductive health segments, such as period tracking.
By Application
- Reproductive Health- Market Size & Forecast 2019-2030, USD Million
- Period Tracking- Market Size & Forecast 2019-2030, USD Million
- At-Home Fertility Tracking and Monitoring- Market Size & Forecast 2019-2030, USD Million
- Pregnancy and Nursing Care
- Pregnancy Care- Market Size & Forecast 2019-2030, USD Million
- Post Pregnancy Care- Market Size & Forecast 2019-2030, USD Million
- Breastfeeding- Market Size & Forecast 2019-2030, USD Million
- Others- Market Size & Forecast 2019-2030, USD Million
- Pelvic and Uterine Health
- Pelvic Wellness- Market Size & Forecast 2019-2030, USD Million
- Menstrual Health- Market Size & Forecast 2019-2030, USD Million
- General Health and Wellness
By End User
- Individuals- Market Size & Forecast 2019-2030, USD Million
- Hospitals- Market Size & Forecast 2019-2030, USD Million
- Diagnostic Centers- Market Size & Forecast 2019-2030, USD Million
- Fertility Clinics- Market Size & Forecast 2019-2030, USD Million
By Competition
- Market Share of Top Companies
- Application Wise Concentration of Competitors or Total Number of Competitors
- Reproductive Health
- Pregnancy and Nursing Care
- Pelvic and Uterine Health
- General Health and Wellness
- Competitor Concentration, By Product Types or Total Number of Competitors by Product Category
- Wearables
- Digital Platforms
- Diagnostics
- Drugs, vitamins & supplements
- Consumer products
- Services
- Competitor Concentration, By Annual Revenue Range
- Upto USD 1 Million
- 1 Million to USD10 Million
- USD 11 Million to USD 100 Million
- USD101 Million to USD 500 Million
- USD501 Million to USD 1,000 Million
- Above USD1,000 Million
- Pricing & Branding Strategies
By Region
- North America
- Europe
- Asia-Pacific
- Rest of the World
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Frequently Asked Questions (FAQs)-
- What are the industry's overall statistics or estimates (Overview, Size- By Value, Forecast Numbers, Segmentation, Shares)?
- What are the trends influencing the current scenario of the market?
- How has the Female Technology (Femtech) industry been evolving in terms of geography & adoption?
- Who are the key competitors, and what strategic partnerships or ventures are they coming up with to stay afloat during the projected time frame?
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